Lunes, 29 May, 2017

Facebook is going to start live-streaming esports from ESL

Facebook is going to start live-streaming esports from ESL Facebook doubles down on eSports with ESL partnership
Ramiro Mantilla | 19 May, 2017, 18:22

Beyond that, all ESL One and Intel Extreme Masters events will also be streamed globally on ESL's Facebook network in English, French, Spanish, Portuguese, Polish, and German. Facebook will also host a weekly show dedicated to highlights and interviews with players participating in the Counter Strike tournament. In total, ESL plans to broadcast over 5,500 hours of gaming tournaments, starting in June.

As part of the deal, Facebook (fb) will live stream upcoming ESL contests in which players battle each other in the first-person military shooter game, Counter-Strike: Global Offensive.

Facebook has been making the move towards producing original content for a while, after hiring former MTV executive Mina Lefevre as Head of Development, paying outlets like Buzzfeed and The New York Times to broadcast live, and making longer videos a priority. "ESL's use of Facebook Groups as a cornerstone of its video distribution strategy is an innovative approach that encourages greater participation from the vibrant community of CS:GO fans around the world".

In a statement, Johannes Schiefer, vice president of social media and editorial at ESL, said Facebook was a logical platform for its esports content. "Now, with the addition of live streaming for all major ESL events, as well as exclusive content around CS:GO and ESEA, we are excited to expand our reach to more audiences and build strong local communities of highly engaged esports fans".